Shelldon Marketing

Marketing and web design firms are a dime a dozen. Especially given the world’s rapid shift to remote work, you could go with any out of hundreds of potential providers. But not all are created equal. In most cases, you will run into one of the following problems:

• The company’s offerings are designed for large companies with expensive packages. Sometimes these companies will try to reverse-engineer these packages for smaller clients. But these packages weren’t designed for you, they probably won’t work very efficiently for you, and you end up paying a lot more money than is necessary.
• The company is overpromising. Many of the ads you see on social media are built with unrealistic stories promising record-shattering success in very small amounts of time. These companies are selling get-rich-quick schemes with gimmicky tactics that aren’t built on a strategic partnership for long-term success. You might see promising vanity metrics at first, but they will not give way to sustainable long-term health for your organization.
• The company is controlling. Especially prominent in marketing companies in a niche industry, these companies lock you into expensive long-term contracts, and refuse to allow access to your data, such as Google Analytics or your website dashboard.

Shelldon Marketing’s pitch is quite simple: You don’t have to put up with that. Instead of groaning through the headaches of abusive contracts and over-inflated cut-and-paste packages with no clear return on investment, work an expert marketing partner who will work with you to determine the best strategy for your long-term interests, will charge reasonable rates, will communicate clearly on marketing decisions, and will never lock you out of your own website.